Previa is going to change its name and will operate under the Falck brand. In January 2023, the company name will change, but the new brand will begin to be rolled out in April 2022 and continue gradually until all of Previa's nearly 100 units across Sweden have changed their look.
– Previa has been a leader in Sweden for over 50 years to create a sustainable working life. We are now taking the entire Previa service offering into a new form where we can further broaden our health services and meet the needs at a time when the demand is greater than ever, says Carina Reidler, CEO of Previa.
Falck, which started as a rescue company in Denmark, is today a global health company with a comprehensive offering in the health field. Through all business areas, a willingness to help people runs as a common thread. Previa has been part of the Falck Group since 2014 and is the Group's largest company in business services for a sustainable working life.
Through the name change, Previa will be further integrated with other companies in the Falck Group in both Sweden and the rest of the Nordic region.
We are now taking the entire Previa service offering into a new form where we can further broaden our health services
– The trend is clear: how, when and where we work is transforming rapidly right now. As market leaders, we must be the best at developing as the working life changes. We will always have a base in occupational health. But as a leading business for a sustainable working life, we also need to be able to offer new services and arrangements for companies and their employees with other needs. The belonging to Falck provides new opportunities, says Carina Reidler, CEO of Previa.
In April 2022, the brand change will begin, which will be carried out step by step until all of Previa's nearly 100 units across Sweden have changed their appearance. The full name change will be completed in early 2023.
Previa's visiting addresses, website previa.se and all contact details for Previa's staff will remain the same as today throughout 2022. On the other hand, the Falck logo will be increasingly visible on Previa's units and digital channels as signs are replaced.
In January 2023, the name Previa disappears completely, then there will also be a formal change of company name.
For more information contact
Peter Skald, Communications Manager, +46 (0)70 413 08 13, firstname.lastname@example.org